The Human Fractional CMO consultancy.
Work With Me
CMO level direction, 01 Your fractional CMO
20+ AI-enabled specialists at Neu Entity
How we can work together
Get marketingoff your plate. You have a business to run. I take the lead on your marketing: setting priorities, guiding your team, and bringing in mine when you need the work done. Less chasing. More room to focus.
01 / CONSULTANCY Hire me as your Senior marketing direction for your business. Work through the priorities, make the decisions, and give your team a clearer way forward.
Brand positioning & marketing direction AI opportunities worth pursuing A clear brief for your team to execute Explore consultancy 02 / CONSULTANCY + EXECUTION Hire me and my The same direction, with Neu Entity helping put it into practice. A team of 20+ people with varied expertise, all AI-enabled.
Strategy connected to delivery Branding, marketing & content production AI workflows & business systems Explore working together Work with me Consultancy + optional execution
Good thinking.Put to work. Branding, marketing, and putting AI to work in your business. We can start with advice and take it into execution when you need it.
Explore how we can work together Selected work
What changedbecause of the work. A few stories from the work. I share what I can, while keeping client strategy and sensitive details private.
01 / BUILDING AN ECOSYSTEM CLIENT FEATURE & ACHIEVEMENT HIGHLIGHTS World’s first trade association for digital assets Supported the branding and creative function for its first 5 years. Helped coordinate and design the world’s first blockchain summit in Washington DC, coordinating from Singapore. Branded and activated 8 sub-brands over the years. CLIENT FEATURE & ACHIEVEMENT HIGHLIGHTS MNC talent management SaaS company Brought in as a hack for a small presence in Asia to go up against big players. Helped close deals with many major MNC clients, often beating bigger players. Oversaw the expansion of the business to multiple countries across Asia Pacific and Japan. CLIENT FEATURE & ACHIEVEMENT HIGHLIGHTS One of the oldest nonprofits in Singapore Unified the brand direction after decades of legacy and heritage. Oversaw market reactivation, bringing it from an unknown brand to one of the top 3 in brand recall. Impacted revenue channelling through careful brand architecture. Let's make sense of this world that's overtaken by AI, in the most human way possible.
Branding with Purpose. Marketing for Impact
More thanthe surface. I'm Ferdaus, founder of Neu Entity.
This is where I share my thoughts on branding, business and life.
Read my Journal STRATEGY. BUSINESS. BRANDING. MARKETING. STRATEGY. BUSINESS. BRANDING. MARKETING.
